About Us

A Legacy of Design Excellence

Shirley Pepys, founder of Noel Joanna Inc. (NoJo) and her son Noel Pepys have teamed up with Dr. William Sears, best known as “America’s Pediatrician,” to create fashionable and functional products to make life simpler for parents and better for babies. Balboa Baby® designs contemporary, unique products using luxurious fabrics and distinctive prints. We will continue to find innovative ways to make parents’ lives easier, their babies happier and to give them both opportunities to bond and experience life together.

Cuddle your baby.

Dr. Sears Recommended

You will be happy to know your baby is cuddled in a Dr. Sears designed Sling that has been thoroughly tested for safety, versatility and comfort

Visit www.askdrsears.com for more information.

Giving Back

Balboa Baby® proudly supports the following organizations: